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Zen & Buddhism

Zen - Buddhism - Zen - Za-Zen

empty, silently and without His is the true nature of all phenomena. Because in reality there is no essence in itself. there is no beginning and no end, no middle. Because everything is an illusion, like a dream or hallucination.

Prjnaparamita

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10 reasons why companies should use social media love



plays in concrete terms: why you should consider social media in their Marketing and Corporate Communications ? On the subject of social media for Business I have worked 10 reasons why, a companies, especially from the tourism industry large benefit from social media strategies win.

first Being where potential customers are
customers and potential customers are using social media, daily. If you want to communicate something as a company, you should use this possibility. You must take into account certain rules. This is a bit like when you go uninvited to a cocktail party and not know anyone. You can trust to build their brand and promote word of mouth . However, Caution: If there are customer complaints about their products and brands will get around it faster than anything else.

second The right audience find
reach more effectively, so cheaper the right audience and can make their communication more efficient. If they succeed in acceptance of their company (brand) to build, the chances of strong customer loyalty and increased sales conversions enormous.

third Customer
What they're doing today with a customer service line or email, they can also use social media tools. Unlike the traditional service tools that they have the opportunity already before the sale to talk to potential customers about their services, products or through their brand.

third More presence on the Web
social media profiles (especially from Facebook, Twitter and Youtube) appear in the top positions of Internet search engines. Someone who is looking to get information on their brand rather than at one of these profiles on the official website.

4th Better indexing (SEO)
Once Internet users share links to their website, can have a positive impact on the indexation of the official website in the search engines (SEO). While many use so-called social media No Follow tags what the value of a Incoming links destroyed, but there are still social media as Friendfeed , Digg and Mixx that include Do Follow tags .

5th Indexing of multimedia content
Internet search engines like video and pictures . A carefully selected video and photo strategy as on YouTube or Flickr brings traffic to the official website or company blog.

6th Influence / control of the fire Reputation
monitors is the brand value and reputation of another important reason why a business social media should use. What was cleanly laid out on the drawing board as a guiding principle, does not have to agree with reality, where the brand value by ratings , recommendations is so affected.

7th More Traffic
Additional traffic from spontaneous visitors to the official web site can come across social bookmarking sites like Digg , Reddit and StumbleUpon . This entails regularly updated content, for example on a blog be published and distributed to social bookmarking services.

8th Improved sales conversion
ratings are in the buying decision and present a very convincing increased online sales conversion . They also help in various aspects of product management. For example, this feedback may be useful to understand whether one uses the product to the right audience. In addition, ratings are also useful for customer loyalty by giving thanks for such good ratings.





9th Increase in transaction value
voters have a further positive impact on the value of a transaction (booking). Internet users who have read a customer review, are more willing to spend more as a positive feedback points convincingly to the quality of the product.

10th Social media enhances the company
When companies first open social media, it is as if there was a day of open doors in the steady state. This forces companies with their shortages, quality, communication, and other deal more to achieve real improvements for their customers, but also for their employees. Service gaps may not be covered up or hidden.

When designing a Social Media Marketing Strategy to set up the first after the Opportunities such an initiative. Before you even talk of Facebook, YouTube or Twitter, you should be aware of a few points in mind. For in social media is: does the shot out the back, can affect the long term the business.

Michele Aggiato TravelMate brain

Photo:
The Business Strategy Advisor
integration hotel reviews from Zoover.ch on Clickundflieg.com
integration hotel reviews from Zoover.ch on www.portalesardegna.com

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The time constraints and the coming holidays

In recent weeks I have sheer Soccer World Cup award and other projects unfortunately neglected my blog something here. Twitter, Xing and Facebook are not quite the same extent been neglected. But for a whole article at the time I was simply missing. Fortunately, Michele has pity on me and filled the gap a bit.

Some of the big projects are now complete and in the other hand you now before the holidays a bit of a rest. What indeed sometimes also good for you. The days I will share with my colleagues in Italy and Germany to the brain-travel strategy for the coming year to discuss and to push the first changes. It is certainly be an exciting year. As the first event in the new year, travel to the brain is with Michele Aggiato at the St. Gallen Touristikertag 11th February will be present. The theme once more Social Media and Mobile.

I also have started the topic GDS developments around RED Sabre, Amadeus and the ONE Universal Desktop Travelport auzuleuchten something. More this and maybe one or two events in this direction then the first quarter of next year.

interesting are some changes and new appointments in the industry, who are yet to be begkannt in those days. For one or the other, perhaps surprisingly, for other more predictable. On the reactions I'm definitely Strained case.

mood for the holidays and a little help for those who have the Christmas story does not have quite a presence - here Web the latest 2.0 version:



In this sense, we do travel from brain to all our blog readers, customers and delights in a quiet and peaceful Christmas with your family and hopefully "accident free" slip into an exciting journey in 2011.

The Travel Brain Team
Adrian, Erci (in the meantime, BCD), Michele and Jens

Shotaconmangas Online

interview Internet News with Dr. Erik Mueller-pint

.................................... .. NEWS - 1899 .. . .............................................

interview with the online newspaper NEWS with Dr. Erik Mueller-pint

Interview by Zeljko Kostelnik - Deputy Chief Editor.

ZK : Dear Dr. Mueller-pint, why this seminar "Spiritual intelligence and ethics of economic man - Tour of conscious-ness", it is my knowledge, the third seminar. about business ethics from you, they are the author of the book "Fortunately," and "You can run only with the heart", which managers, business leaders, Employees of various sorts, psychotherapists, theologians and innovative people for many in-depth background information on the theory of "Spiritual Intelligence delivers, that is why this seminar?

Dr. EMS: As a trained psychotherapist and theologian I demonstrate in numerous examples of how the participants of these theories and models integrate perfectly into the everyday work and benefit from them.

ZK. What is it exactly?

Dr. EMS: In this seminar it is about "spiritual intelligence and how we are wise and be happy in working life. According to Daniel Goleman's "Emotional intelligence is what spiritual intelligence beyond purely rational skills to the special ability to make decisions and actions" as "to perform. Also meaning, the gift of inspiration and a generally" successful " life are skills that are here as part of the spiritual intelligence described.

ZK. What is it about the ethics of economic man?

Dr. EMS: subject an ethic of economic man is the application of ethical principles to the field of economic activity. Core values are humanity, solidarity and responsibility. A pragmatic - almost Zen-Buddhist-economic justification of ethical standards arising from the consequences of economic actions on other people and the environment. Standards for this are social justice and sustainability.

ZK. What are the contents of the seminar?

Dr. EMS: The contents of the 3-day seminar include: concepts, ethics, morality, fundamental questions of business ethics, values and science, property, Ender economy and the environment, business ethics. Consumer ethics, psychology of consciousness, etc.

ZK. The seminar includes approximately 33 lessons. And takes place from Friday to Sunday at a monastery , as I've read a reasonable place. Good luck and success in the seminars.

Dr. Erik Muller-pint studied psychology, education, geography and theology in Cologne and Bonn, where he was also the first and 2 State examination took off and later completed a doctorate on the subject of educational sciences and psychoanalysis.

Since 1969, he developed study skills based on the Montessori method of education and gave lectures and seminars as a freelance trainer for large corporations such as Coca-Cola, Hella, Volkswagen as well as medium-sized enterprises and institutions such as Heinemann, Caritas. An outsider is one of the inventors of infotainment. Since 2004 he is chairman of the charitable foundation education and science and culture that promotes, for example, by the PISA project holistic learning. He leads a practice in psychotherapy since 1986 and led the training center of Europe's largest natural medicine training institute DPS in Dusseldorf.

Recent Publications For instance, "99 questions to happiness" (Buddhism for unenlightened), "You can run only with the heart", "management knowledge" and "communication in the consulting practice.