Friday, September 10, 2010

Helena Bonham Carter In Lady Jane

The event - 5 Swiss Travel Management Forum in Zurich

After I mentioned the rise in some of my last posts on this blog are once again, has now yesterday the 5th Swiss Travel Management Forum at the Swissotel in Zurich-Oerlikon place. The occasion was attended by nearly 150 participants quite well. The mix between service providers and corporate travel managers, I feel still not optimal. Although Volker Huber the VDR has been satisfied.

After Welcome and introduction to the topic by Volker Huber with references to the upcoming presentations and breakout sessions Beat of the Day Eichenberger, editor in chief of travel manager took over for the day moderation.

Key Unit - Swiss International Air Lines


As a key speaker this year was Holger Hätty, COO will be won by Swiss. Under the title "Where is the business trip to Swiss" he showed at the beginning, with the strategy and the means by which the Swiss has moved quite successfully through the crisis year.
He then drew attention to upcoming product innovations. Even when asked by Beat Eichenberger but he did not want the information necessary for the next new long-haul destination . Come out The conference concluded with the wishes of the Swiss at the local travel managers and please understand that, a quality network carriers such as the Swiss just do not offer everything, and especially all included at the lowest price.

Mobile & Social Media in Business Travel
was the first time at the forum yesterday addressed the current trends around mobile and social media. On request of the organizers, we were allowed to take over from travel brain the design of this session with a presentation and a panel discussion to deepen the themes. In order to allow

those present some experiences and AHA to take the focus once by the established tools and services, we have consciously Florian Wieser of coUNDco a non-industry speakers on board and brought together the "regular business trip" posted.

With a focus on the possibilities of new smart phones Florian has great wit and Viennese charm the audience the world of mobile devices, the countless apps around umd on travel and its interaction with social media brought closer. Of fascination of disbelief - the way to mark up everything but I - various reactions in the room were observed.

Although lacking in the Präsention on Slide Share the animations and the original sound but of course can still anyone watch the slides here again.

coUNDco Social Media & Mobile Trends for Business Travel
During the following coffee break the impressions of the presentation were discussed in detail and some of the same shown by Florian Apps recorded probably surprising download records :-).

Afterwards I was allowed to

Peter Brodbeck , Global Travel Manager Syngenta
Oliver Schulze , Director E-Commerce Central Europe, BCD Travel
Markus glasses , Regional Partner Manager DA CH, Amadeus
Florian Wieser , Partner coUNDco AG

an illustrious small group of designated experts for the continuation of the theme to welcome in a panel discussion. For about an hour we had the opportunity areas terminals, travel map services, location based services, and Facebook - Twitter & Co illuminate something, and of the men something about the expectations (Peter Broderick), trends (Florian Wieser) and the next steps ( Mark Oliver & Glasses Schulze to learn). In brief, we made it, I hope, the sense of travel managers and service providers to raise something, and to highlight the current trends closely.

intriguing topics and developments that accompany us safe in the coming months and years and will keep you busy.

Break-Out Sessions
interesting and sometimes unexpected insights into the challenges of international consolidation of travel management granted after the lunch break Christopher Carnie, Director Travel & Fleet from Merck.

was simultaneously in a second room of the hotel purchasing professional to the test made. Since I unfortunately could not split up despite great themes, I have noticed only in passing, what was discussed.

Travel Management - Trends, costs and organization
Klaus Stack, CEO of AirPlus in Switzerland (who felt aged slightly by the Social Media Presentation) imposed again fully assembled audience by the results of the latest study by AirPlus. The evaluation can be ordered here for those who were able to get at the reason no copy.

future of the single travel management
female Speak As Erin pointed to the coffee break Andrea Schindler on high-low the organization's internal purchasing and travel management processes for the construction company. With some figures on the volume and the recent savings achieved then transferred to a panel discussion chaired by Jörg Martin on the future of travel management "


In a star cast to Beat Bürer (HRG ), Michael Flück (ABB), Felix Albaran (SAM Group) and Mrs. Schindler has spoken about the current (seemingly) improved position of the travel management company and today's challenges. Unfortunately they lost to by I think, a little too firmly in the here and now, and the optimal organizational embedding of travel management, forgetting the little glimpse into the future.

days Summary
The three organizers of the event, Volker Huber (VDR), Beat Eichenberger (travel manager) and Peter Schmid (BrainNet) stood still on stage to what is seen again briefly review to have happen to single out the highlights, to thank the speakers and visitors and, of course, all for even the next networking cocktail warmly inviting.

travel brain-
Conclusion In my view (with brain-travel glasses has found) a very successful event of its place in the agenda for many travel managers and service providers. The share of the travel manager among the participants expected to rise slightly. Too bad that here the TMCs do not put anything more into stuff and invite their customers to. One more opportunity to stand up for and with the customers! With mobile and social media as a theme, the organizers a step in the right direction have made - new themes and new faces :-). Whether on stage or in the hall, travel brain is definitely in the next year with it.

Adrian Matt TravelMate brain

0 comments:

Post a Comment